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Content

Visual Merchandising

Visual Merchandising


VISUAL MERCHANDISING

Shows how to build effective visual merchandising presentations. Includes the design principles of emphasis, line, balance, and color. Display arrangements of pyramid, step, zigzag, repetition, and radiation. Design precepts of harmony, contrast, and unity. Special topics include the use of label merchandise in displays, layering, and trend stations. Includes over 100 new displays and demonstrations by several professional visual merchandisers.

Item no.: VF02490552
Format: DVD
Duration: 25 minutes
Copyright: 2009
Price: USD 140.00

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DISPLAY LIGHTING

Shows how to effectively use lighting to increase display pulling power. Includes sections on lamps, equipment, special effects, light level, and using light to direct attention. Includes lots of in-store examples.

Item no.: TT02490154
Format: DVD
Duration: 25 minutes
Copyright: 2009
Price: USD 140.00

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ART OF FOOD PRESENTATION, THE

To any good cook, a meal is more than food - it's a form of visual self -expression.This program demonstrates techniques used by professional chefs to create and serve food that pleases the eye as well as the taste buds. The principles of color, shape, texture, and arrangement are explained, in addition to garnish and plate choices that can make or break a dish.Flavor, which must work in conjunction with visual design, is also a crucial topic.Incorporating real -world presentation demos from professional chefs, the program gives students essential guidance in completing delicious culinary works of art.

Awards
  • 2007 Silver Telly Award - Education (for academic use) category
  • 2007 Bronze Telly Award - How To/Instructional category

    Item no.: JV00272095
    Format: DVD
    Duration: 22 minutes
    Copyright: 2007
    Price: USD 80.00

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    FASHION DISPLAY SKILLS

    Goes beyond basic display to a hands-on, step-by-step approach to developing display building skills. Techniques shown in depth are the dressing of a mannequin, dressing a shirt form, dressing a coat form, and the enhancing of waterfall displays.

    Item no.: BN02200201
    Format: DVD
    Duration: 20 minutes
    Copyright: 2000
    Price: USD 135.00

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    MERCHANDISE SOURCING IN THE GLOBAL MARKET

    Merchandise buyers once faced a simpler marketplace. The domestic market provided most needs, with occasional foreign sourcing. However, to make the best selections, today's merchandise buyers must scan every corner of the world. Focuses on both domestic and international markets, how NAFTA and GATT offset foreign buying and the various arenas in which deals are consummated.

    Item no.: NN00320389
    Format: DVD
    Duration: 20 minutes
    Copyright: 1997
    Price: USD 192.00

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    ARTISTIC MERCHANDISING DESIGN

    Store displays are an important merchandising concept that helps businesses increase the overall effectiveness of their store layout and their company as a whole. This presentation discusses how the artistic design of displays plays a big role in the success of marketing attempts. Various artistic features are examined, and examples are provided for each. The presentation also includes tips to choose the best display for different types of products.

    Item no.: EK03990372
    Format: CD-ROM (Win, PowerPoint Presentation (67 slides))
    Duration:
    Copyright:
    Price: USD 79.00

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    BASIC MERCHANDISING CONCEPTS

    Merchandising is a very complex marketing tool that incorporates a variety of different methods. It is an important factor in determining the overall success of a business. This presentation discusses the importance of companies implementing merchandising techniques into their business strategy. Each method is evaluated in detail along with the advantages and disadvantages of each.

    Item no.: SU00210488
    Format: CD-ROM (Win, PowerPoint Presentation (55 slides))
    Duration:
    Copyright:
    Price: USD 79.00

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    VENDORS, BUYERS & MERCHANDISERS

    Merchandising breaks down into many different methods and relationships among several individual roles within a business. This presentation discusses how vendors, buyers and merchandisers are related, and the importance of all three positions. Responsibilities of each role and how they interconnect with one another are examined. Various promotional techniques and the effects they have on business success are also covered.

    Item no.: AR00211159
    Format: CD-ROM (Win, PowerPoint Presentation (51 slides))
    Duration:
    Copyright:
    Price: USD 69.00

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