CG31500050
ESTABLISH A CREATIVE WORKS LICENSING PROGRAM TO ENHANCE YOUR TTO'S REVENUE AND FACULTY SERVICE
Get expert advice to help you meet the challenges associated with creative works, build your revenues from this often overlooked source of IP, and extend your faculty service to your entire campus.

~ Understanding what is ¨C and what is not ¨C a creative work
~ Identifying and engaging with faculty in "non-tech" schools and departments
~ How to boost disclosures of creative works ¨C and boost your TTO's revenue
~ Best practices in drafting licenses for: Curriculum-based creative works, Institutional marks, Literature, Artwork, Music, Images, and moreĦ­
~ How to calculate royalty rates for creative works
~ Advice for handling infringement cases
~ Managing the specific challenges faced when managing student- and faculty-owned vs. university-owned creative works
DVD
USD 197.00
 
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