By the time the average student graduates from high school he or she will have watched 15,000 hours of television and been hit by approximately 70,000 marketing messages a day. In the Mix reveals the tricks and techniques used by the media to manipulate audiences. Viewers get a behind-the-scenes look at how news stories are chosen and covered along with some personal insights from veteran newsman Peter Jennings. Then we focus a keen eye on the powerful images used in advertising and music videos to learn ways to analyze and evaluate what you see on TV and whether or not to believe it.
Review
~ "¡ In the Mix takes a look at how television distorts, manipulates, and ultimately 'creates' its own version of truth, while alerting viewers that what passes for 'truth' on TV is often no more than 'image'¡ A good reminder to teens to be vigilant, not passive, receivers of media, this is recommended."¡ªVideo Librarian
Award
~ Winner of Partnership for Media Education's 2000 Award.
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