Inside the Founders: Studies in Business Leadership presents a dozen case studies of highly successful enterprises. In each of the 7-12 minute case studies, the company founders will share their stories, philosophies, advice and inspiration, covering topics such as business planning, marketing, people management, sales, and more. These highly crafted segments are the result of hours of on location shooting with each of the founders.
The companies featured cover a wide array of market areas, such as consumer products, food, law, accounting, ecommerce, advertising, retail, and others. While some content contains industry specific advice, the case studies assume no prior industry knowledge and all feature practical business guidance that will prove useful to everybody from a student to a CEO.
WeWork
Israeli born Adam Neumann helped grow WeWork from a single co-working office location in 2010 to over 50 locations and 40,000 members in the US and abroad. The rapidly growing company is now valued at over $16 billion. He is number one on Forbes' 40 under 40 list.
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