ZG08012254
LEADERSHIP (FEATURING MCDONALD'S)
Since Ray Kroc opened the first restaurant in Des Plaines, Illinois in 1955, McDonald's has separated itself from all its competitors by pioneering new concepts, setting new standards, and above all, by demonstrating leadership to the rest of the industry. Only through solid leadership has the company been able to grow an enterprise of over 30,000 restaurants in 118 countries that serve over 50 million people a day.
DVD
Grades 9-12, College, Adult
Approx. 7 minutes
2007
 
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